Christopher Mason, manager: sustainability and operations at SAPA, has appealed to producers to contact SAPA to verify if advertising on the internet is authentic.
According to reports, the websites believed to be fraudulent display the SAPA logo.
This causes people to believe it is a legitimate company endorsed by the industry association.
Clients order and pay for the product, but these are never delivered. In some instances, the money lost has amounted to tens of thousands of rands, said Mason.
The products on sale include hatchery equipment, chicken houses, egg trays as well as live exotic breeds, chicks and eggs.
The incidents have occurred across South Africa, but the majority have been in the Western Cape. SAPA is investigating the incidents.
Contact SAPA on 011 795 9920 to verify all supplier information.
