Bayer honours women in agriculture

The Bayer Boervrou van die Jaar competition, now in its second year, celebrates the women who play a vital role in South African agriculture, whether they are managing farm operations, driving innovation, or making a difference in their communities.

Bayer honours women in agriculture
Rosina Katlego Kubedi (left) was named Female Farmer of the Year, while Margerite van Niekerk, won the Farmer’s Wife category at the 2025 Bayer Boervrou van die Jaar awards in Pretoria.
Photo: Magda du Toit
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Marna Swart, campaign activation and branding manager at Bayer, said the competition is not only about recognising inspiring women in agriculture but also about influencing how society perceives them.

“By putting the limelight on the value of women in the agriculture sector and focusing on the contribution they make to the broad sector, we aim to acknowledge both the acumen and leadership women bring to the sector as well as their compassion.

“Bayer will continue to support these women who, in their own way, are making a difference on their farms and in their communities,” Swart added.

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Two winners were announced at a function held in Pretoria, Gauteng, on Friday. Rosina Katlego Kubedi, who farms between Lichtenburg and Mahikeng in North West and focuses on maize, sunflowers, and Boer goats, was named Female Farmer of the Year. She received R15 000 worth of products.

The winner of the Farmer’s Wife category was Margerite van Niekerk from Brits, who will have the opportunity to donate R10 000 to a charity of her choice. She and her husband Charl farm vegetables, wheat, and soya bean. She said she entered the competition to invest in her community and show her full support for her husband in their farming business.

Both women also received a R2 000 voucher from Bayer, a R1 500 voucher from Uppe Marketing, and three signed books by author Milanie Vosloo.

Swart explained that during the judging, the entrants’ overall involvement on their farms and in their broader communities were taken into consideration.

Wikus Boshoff, Bayer South Africa’s commercial strategy lead for maize seeds and traits, added: “The [agriculture] sector plays a crucial role in the sustainability of rural communities. Honouring these women is important, because they are there through the good times and the bad, supporting each other and their families.”

 

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Magda du Toit
Magda du Toit is a freelance communication consultant and journalist. She has worked in the agriculture sector for more than 35 years. She obtained a BA in Communication (Hons), and also completed a Post-Graduate Diploma in Marketing Management. Throughout her career she has received recognition and various awards for individual and team contributions. She was also the chairperson of the northern branch of Agricultural Writers SA and still serves on both its executive bodies. Magda is also the South African representative at the International Federation of Agricultural Journalists, where she chairs one of the committees.