“This means that you are making good money,” head of Absa’s Agribusiness Centre of Excellence Ernst Janovsky told the 2014 National RPO congress in Bloemfontein.
“Now is the time to invest in agriculture. You should consider investment in the rest of Africa as well.”
But SA farmers should get involved in the land reform process as a matter of urgency, said Janovsky. “It’s vital that you prove to government that you can make a meaningful contribution to land reform. Be a part of it. Play the game.”
The agriculture sector should realise that it has to function within the constraint of a poor policy environment when it comes to land reform. “But get involved nevertheless and invest in BEE. That will stand you in good stead in the long run,” said Janovsky.